New York, NY— July 2009 — Amidst the economic chaos, in September of 2008 creator/entrepreneur Daniella Siri, 25, set out to establish a premium-quality denim brand that offered irresistibly trendy, yet classic denim without the premium price tag. Thus Recession Denim was born.
Recession Denim is made with the mindset, “we’re in a recession thus the only jeans we need are the ones that always look great and will last a lifetime,” says Daniella. Although the economic recession lingers, each pair of Recession Denim is made to outlast the hard times, so that you look good no matter what. Piece by piece, with quality, comfort + love, the Recession Brand team strives to help rebuild a strong + prosperous new world, one full of peace + tranquility.
In June 2009 Jaslene Gonzalez winner of America’s Next Model became the new spokes model for the Recession Denim 2009 campaign. Jaslene embodies all things that Recession Denim stands for.
You can currently find Recession Denim at the selected shops:
– Atrium- New York, NY.
– Big Drop- New York, NY
– Montmartre- New York, NY
– Mitzi Romano- Atlanta, GA
– National Jean Co- New York, NY
– Blush- New York, NY
– Lulu’s- Miami, Fl
– Yamak- New York, NY
– Lee’s Denim Bar- Clarks Summit, PA
Pic 1. Recession Denim MotorCycle Blue
Pic 2. Recession Denim MotorCycle Black
Pic 3. Recession Denim InkBlue
Pic 4. Recession Denim Dawn’
Pic 5. Recession Denim Blue Wash
~Nique
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