I managed to capture some video footage at Mercedes Benz Fashion Week. Check out footage from Venexiana, Honor, and Lela Rose!
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18
Sep 2011
17
Sep 2011
When Fashion And Art Collide
TollaCole’s New York Fashion Week Debut
New York, NY – Feathers, chiffon and bold colors summarize TollaCole’s SS12 fashion week debut, which was held presentation style at Waterhouse and Dodd International Art Dealers in Soho, on Monday, September 12, 2011. TollaCole gowns stood alongside Justine Smith installations, both of which captivated.
Attendees arrived to models scattered throughout the gallery in gowns of various of lengths, hues and fabrications, paired with shoes provided by Payless ShoeSource and gorgeous accessories by She’Luxe Couture (www.sheluxecouture.com), which perfectly complimented TollaCole’s feather adorned frocks. Guests raved about appetizers by “Sano Catering by Michael Scipione” (www.livethesanolifestyle.com/bio.html).
Carolyn Levering, a representative from the National Marfan Foundation, spoke briefly about Marfan’s Syndrome, which took the life of Atoia’s cousin. She addressed ways to diagnose the disorder and NMF, which is the only voluntary health organization dedicated to support education and research on this condition (www.marfan.org).
TollaCole is for the woman that seeks the traditional gown, with an embellished twist. “The TollaCole woman is someone who loves to be beautiful and feminine, and isn’t afraid to take risks with her attire.” With TollaCole’s presentation comes the next in eveningwear. “My heavier pieces are not meant for everyday wear. They are better suited to events where evening attire is required, but creativity is encouraged.” TollaCole gowns will be available for purchase via online boutique at September’s end.
Special thanks to our additional show sponsors: Heidi D. Cosmetics, the amazing makeup team TEJA Collective, IZZE Fruit Juice, Pretzel Crisp, DBG Model Management, Painted Faces Model Management and UniiQe Impact Productions, as their contributions made for a successful event!
About TollaCole
Art Institute graduate and New York based couturier, Atoia Scott, founded TollaCole in 2010, after years of honing her skill at other fashion houses. At the core of Scott’s formal training and interests lie fashion and art. Femininity identifies TollaCole’s aesthetic – beautiful gowns for beautiful women.
Osei PR is a full-service fashion public relations agency, specializing in brand development and publicity services for emerging fashion and accessory brands.
17
Sep 2011
I wasn’t familiar with the brand N:F:P or the designer, or clothing engineer, Gail Travis, but I am so excited that I attended this show. I have seen transformational garments before, but the way these garments transformed was just phenomenal and effortless. I was in awe the entire time watching the show taking notes on what pieces I wanted to add to my wardrobe. Gail is definitely an engineer the way she turned a floor length cardigan in to a cropped jacket or how she managed to make a sweater dress in to a cropped top without a bulky look. I was truly amazed. I loved how the knits complimented softer fabrics like chiffon and the muted color palette.
Artist, Megan Morrison, was also at the show creating portraits for a few of the guest. Unfortunately I was unable to stay for my portrait, but here is Shnieka from Hats, Heels and Handbags.
Special thanks to Lion’esque Media
17
Sep 2011
Valentin Vettori’s Spring 2012 collection for IMPROVD was a great mix of feminine pieces with hard leather accents. The collection represents a bold and powerful woman. The main color motifs were black, grey, various shades of blue, and red. This isn’t your traditional color palette for a spring collecton and Valentin Vettori isn’t your traditional designer. He always manages to capture the boldness and strength of a woman in an unconventional manner.
Photo Source John Aquino
14
Sep 2011
Lela Rose Spring 2012 is centered around the neon graveyard. She was inspired by the “unrestored and broken signs that dot the landscape of Las Vegas and Coney Island.”
In this collection Lela Rose used bleached metallic tweed, stripped paint twill, and washed out voile to “recall what was a garish glow of the new that have now faded overtime to tell a story of what was.”
The colors used in this collecton included faded lemon, periwinkle, and neon tangerine brings this collection to life.
Her collection includes stripped paint dresses with piping detail, bleached sunset tweed, and jacquard sheath dresses
Burlap double face zip front coat, cyclone paneled shorts, light bulb lace dress, threaded canvas piped jacket, bleach shell, letter blocked silk shorts
This electric orange coat and carnival print skirt had to be my favorite. I was in awe as this model walked down the runway. Nothing says spring and summer like birhgt colors and bold patterns.
I loved the softness of softness of the materials and the subtleness of the polka dots and embroidery.
The electric navy fringe was also a nice surprise. I loved how the fringe swayed. It was a site to see.
The shoes were part of the Lela Rose for Payless collection
Photo Source Yannis Vlamos
