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Luster’s Pink Brand Smooth Touch

Last night in NYC, I along with my friend and blogging buddy Kim attended the VIBE Magazine and Luster’s Pink Smooth Touch launch event for the new face of the company, Letoya Luckett. She has replaced the former spokesperson for Smooth Touch, Keyshia Cole.

Letoya was radiant in a cobalt blue dress, statement pearl necklace and studded shoes (I believe are Louboutin) Her hair and makeup was flawless!

The Smooth Touch Brand of Luster’s Pink Brand is targeted toward younger women:

“Luster’s® Pink® Brand Smooth Touch products are for younger, style conscious women with an urban, hip-hop flair who want hair-care products that allow them to have beautiful, healthy, unique, head-turning styles whether they’re walking the red carpet, shopping at the mall or hanging out with their friends.”

Letoya Luckett will also promote other products besides the relaxer. She will promote

  • Smooth Touch Go Glitz Olive Oil Sheen Spray
  • Smooth Touch Hydration Vibe Olive Oil Hair Lotion
  • Smooth Touch A Reason To Gloss Shine Polish.

The event was a great success! Complimentary cocktails and hors d’oeuvres and great conversation. In attendance was Keshia Knight-Pulliam  (Rudy Huxtable) Ms. Drama, Danielle- The Style and Beauty Doctor and many more.

Here is Kim in a fabulous peach dress and Danielle rocking a bold red lip. I love it!