As I posted before, there were many companies that were scheduled to be at IMATS. It was hard for me not to purchase something from each table. Many notable brands were represented and of course they lived up to their name. Places like Inglot, Jesse’s Girl Cosmetics, Obsessive Compulsive Cosmetics, Stila, LA Splash Cosmetics were packed with an insane amount of people. The Inglot line was almost wrapped around the room. They had the largest station and the most customers because they were offering 30% off.

First up we have OCC- Obsessive Compulsive Cosmetics.

Spring 2011 Line

Swatches of the new lip tars the retail for $13

Check out Stila, Naked, and LIT Cosmetics when you continue

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Saturday was such a beautiful day in New York. It was warmer than usual, but not to the point where I start shedding my layers. Some people were outside without jackets, mini skirts, sandals, short shorts, etc. It was nice, but in my opinion, not that nice. Anyway, here is what I wore

I wore…

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This will be post #1 for my coverage of IMATS. There were many companies who specialized in fantasy, face art and fx makeup. I was amazed. These artist are beyond talented. A few of the companies that were represented were

There was also a class Zombies 101: Intro to Creature Creation instructedby Tate Steinsiek

Class Description:
Face Off
finalist Tate Steinsiek will discuss quick and easy solutions for creating hordes of the undead. Using multiple models and covering different levels of work with standard make-up and appliances, Steinsiek will demonstrate a range of looks and techniques.


One of the most important things that Tate said was to start out with a versatile mold. You should’nt create hundreds of molds for each zombie. Start out with a basic mold that can be manipulated and this will save you a lot of time.

Continue reading for Wolfe FX and Mehron Makeup

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Calling all makeup artists, beauty bloggers and makeup junkies!! One of the most notable tradeshows is FINALLY coming to New York. IMATS (International Makeup Artist Trade Show) has made its way to the big apple and you can bet your last dollar this will be an event to remember.

IMATS was never held in New York , but this year New York was added to the roster. This will be your chance to mix and mingle with notable makeup artist, beauty bloggers, and your favorite brands.

I am so excited to attend IMATS. My friend Kim (MUA and Beauty Blogger) always talks about it. I will be covering the event for both of our blogs since she recently gave birth to a healthy baby girl (congrats again) so be on the look out for that next week.

Here are some of the brands that will be at IMATS

  • Obsessive Compulsive Cosmetics
  • Inglot Cosmetics
  • Stila
  • Temptu Pro
  • Naked Cosmetics
  • Eve Pearl
  • Graftobian Makeup Company
  • Cozzette Inc.

For the full exhibitors list click here

For more information on IMATS (location, ticket prices, etc.) Continue reading

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