Style is always evolving which in turn means new styles and companies will arise. I’ve been privy to see a major up & coming brand Heart Clothing make moves here in NY and across the nation. Created in 2008 their passion is to cater to all individuals who have a great sense of fashion & drive to set trends. The inspiration behind the line is “style & culture”.

When describing heart clothing’s style you would have to say that it is the product result when – clean cut urban apparel meets high end fashion. With every piece made we want to expose everyone not only to the brand, but to the culture that it represents.

Fashion is fun and always changing with the time. The only thing that is consistent with it…is change. So take this journey with us throughout these years and let’s continue to look good everywhere we go…

Unless you are blind you couldn’t miss the ascension of Heart with sightings on celebrities like Kemba Walker (NBA Charlotte Bobcats), Chris & Neef of the Young Guns, Wale, Terrance J (106 & Park) & Cory Gunz to name a few.

Be on the look out to see the growth of the designs and company from Heart Clothing. From tees to hats to cardigans they have what it is your looking for, label staples. Make sure to check the collection on the webshop. So tell me “Wear Your Heart @?”


Fall is in full swing and the air is getting so much more chilly. It’s not only about keeping warm up top, let’s not forget about the base. Many different styles, materials, and options for your choosing. Whether its boots, kicks or shoes make sure your colors and materials embrace the autumn flavor and not stay stuck in another season.


Obviously I’m more inclined to choose this option. Luckily for me companies like the Jordan Brand, Clae Footwear & Converse not only have the heat for Autumns cooler temps but they fully embrace fall materials and colors. Sneaks like the AJIX Olive and Converse Chuck Taylor Hi Wool definitely add some dimension to your wardrobe.



Obviously we’re familiar with Timberland but there are so many other options for boots. Don’t toss the 6 inch’s away but open horizons and take a look at a oxford boot or a full patent leather boot (actually in my repertoire).


A good shoe is always a must for any gentleman. Obviously they’re not just for work but also for those casual times with the ones closest to you. Cole Haan always has a nice selection and the use of the technology from parent company Nike keeps these shoes comfortable as well as stylish. Don’t forget the loafers, always stylish for the fall.

Hey guys!

The chilly weather is definitely upon us and it is time to pull out the heavier jackets. The temperatures are in the mid to high 50s and even low 60s in some places so now is time to add a heavier layer to your daily wardrobe. When it comes to great casual jackets a bomber is a top pick. Whether you get one that is casual or dressy, leather, or nylon, bombers are classic jackets that would be a great addition to anyone’s wardrobe. Go for a modern update with mixed textures like nylon and fur, or leather and suede. The colors and patterns are endless. Below are some great options check them out.


The good people over at Fly Credentials just released this dope new His/Her crew neck. Yes ladies and gents now you and your boo can really get fly. I think this look is hot for guys and girls. Since I’m a girly girl, I put my twist on this look with a pair of skinny jeans and heels or like the model in the pic with  shorts, tights, and heels The fellas can throw on a fly pair of sneakers and ladies if you want a more relaxed tom boyish look a pair of J’s would be perfect for you too.

“In life, we all pay a price to play. Now the term play can mean anything. Whether it’d be sports, partying, etc.,  there is always a price to pay. If you play a sport you have a chance of being injured, or if you party on a work night then you will paying the price of being tired at work. The Pay To Play crew neck is for the individual who doesn’t mind paying the price.”

“Pay to Play” His and Her Crew neck

Mush (the designer for Fly Credentials) also created a “dope” cap. We all do some amazing things in life and one day we will leave a legacy so make sure that legacy is dope and iconic.

Check out Fly Credentials for more info on how to order this crewneck or cap.

The Fall collection has landed.  You can see much of the new product in this video and the lookbook that dropped last week, there’s a lot of notable product and here’s a closer look at it today.
Additionally, they’ll be releasing some new product at the webshop tomorrow at noon (including this season’s Division Daypack).  Delivery One of Fall 2012 line is now available at the webshop and at your local retailers. We’ll be continuing to release additional new styles and special items, as well as re-stock sold out product regularly, so stay up…